Research studies
Fragmentation vs. Consolidation
Effects in the Programmatic Technology Ecosystem
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October 1, 2014
IPONWEB, the global pioneer of highly customized, real-time media trading platforms and technologies, today announced the launch of their BidSwitch trading infrastructure in Japan. BidSwitch provides […]
February 1, 2015
BidSwitch, a one-to-many connection point that enables over 150 Demand Side Platforms (DSP) and Supply Side Platforms (SSP) to facilitate global, programmatic media trading across Mobile, […]
May 13, 2015
Latest release creates major efficiencies for both Demand and Supply partners looking to access and trade Display, Mobile, Mobile in-app and video inventories, all via a single […]
May 19, 2015
BidSwitch brings technology, global scale and efficiencies to brands and publishers who engage consumers via native advertising. BidSwitch is a one-to-many connection point that enables over […]
May 19, 2015
BidSwitch on Monday announced a feature for its API that will incorporate the OpenRTB2.3 standards, opening up new sources of native supply and, according to BidSwitch […]
November 9, 2015
MediaMath Participates as a Launch Partner via BidSwitch AerServ, the only mobile-first video mediation platform, today announced a partnership with BidSwitch, a unique, one-to-many point of […]