BidSwitch


Smart infrastructure for the global
programmatic ecosystem_





 

Solutions


Providing value across the ecosystem_



 
  • "BidSwitch's powerful suite of tools helps us quickly enable new programmatic supply partners, countries, and, emerging ad formats. Our partnership was key to launching the industry's first programmatic virtual reality offering launched at Cannes."
    Verizon Media (now Yahoo)
  • "We were impressed by how seamless it was to implement True Price — no heavy lifting from our side and the results were immediate. It dramatically simplified our internal processes."
    Team Lead
    PlaceIQ
  • "The ease of integration and ability to scale quickly with BidSwitch is  a valuable asset to our expansion goals."
    Meredith Goldman, VP of Global Partnerships
    Criteo

Features


Efficiency, transparency and control_



BidSwitch brings forward a range of infrastructure, tools and services designed to optimize our partners programmatic trading capabilities.


Learn more

Features


Efficiency, transparency and control_



BidSwitch brings forward a range of infrastructure, tools and services designed to empower our partners trading.


How PlaceIQ saved 26% on media spend

PlaceIQ was eager to explore a product that claimed to deliver significant cost savings in the midst of these ever changing auction dynamics.

Download case study

News & Insights


  • Programmatic Deals 101: What Every Marketer Needs to Know
    on September 6, 2024

    Programmatic advertising is widely accepted to refer to the automated buying and selling of digital ads. But within the umbrella term there are a variety of ways to transact. Here we delve into the detail of the four types of programmatic deals and look at when it’s optimum to use each one. 

  • WEBINAR: SmartSwitch Refresher for SSPs
    on June 5, 2024

    Our BidSwitch Explained webinar series offers essential tips, tricks, and ad tech fundamentals to help you maximize your trading potential with BidSwitch.

  • Demand-Side Spotlight: Infillion
    on May 20, 2024

    To coin a phrase, the rumors of MediaMath's demise have been greatly exaggerated. In this edition of Demand-Side Spotlight, we sit down with Gus Quinzani, VP of Partnerships at Infillion, to get the full story on the triumphant return of MediaMath, the role of Infillion's rich data pedigree, the future of curation, and more.   


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