BidSwitch


Smart infrastructure for the global
programmatic ecosystem_





 

Solutions


Providing value across the ecosystem_



 
  • "BidSwitch's powerful suite of tools helps us quickly enable new programmatic supply partners, countries, and, emerging ad formats. Our partnership was key to launching the industry's first programmatic virtual reality offering launched at Cannes."
    Verizon Media (now Yahoo)
  • "We were impressed by how seamless it was to implement True Price — no heavy lifting from our side and the results were immediate. It dramatically simplified our internal processes."
    Team Lead
    PlaceIQ
  • "The ease of integration and ability to scale quickly with BidSwitch is  a valuable asset to our expansion goals."
    Meredith Goldman, VP of Global Partnerships
    Criteo

Features


Efficiency, transparency and control_



BidSwitch brings forward a range of infrastructure, tools and services designed to optimize our partners programmatic trading capabilities.


Learn more

Features


Efficiency, transparency and control_



BidSwitch brings forward a range of infrastructure, tools and services designed to empower our partners trading.


How PlaceIQ saved 26% on media spend

PlaceIQ was eager to explore a product that claimed to deliver significant cost savings in the midst of these ever changing auction dynamics.

Download case study

News & Insights


  • WEBINAR: Q&A with Emodo SSP
    on September 15, 2023

    With our BidSwitch Explained webinar series, you'll discover essential tips, tricks, and ad tech fundamentals which will empower you to maximize your trading potential.

  • WEBINAR: Introducing Deals Discovery
    on September 8, 2023

    With our BidSwitch Explained webinar series, you'll discover essential tips, tricks, and ad tech fundamentals which will empower you to maximize your trading potential.

  • What is BidSwitch?
    on August 22, 2023

    BidSwitch has been in operation since 2013, but despite its longevity and global reach, it's still viewed as something of an enigma within the programmatic industry. That’s because it occupies a unique position in the ecosystem. In this article, we'll explain exactly what BidSwitch is and the role it plays in the digital advertising ecosystem. 


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