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News & Insights

January 13, 2022

IVT Monitoring now available in BidSwitch, powered by Oracle Moat

The technology we build here at BidSwitch spans the entire programmatic ecosystem, which means anti-fraud and buyer safeguarding have always been very important to us. With […]

January 12, 2022

Supply-Side Spotlight: LoopMe

In this edition of our Supply-Side Spotlight series, we’re talking with LoopMe, a leading outcomes-based advertising platform with a keen focus on attribution, Artificial Intelligence and […]

November 15, 2021

Partner Q&A: AdColony on the Impact of iOS 15

In this BidSwitch Partner Q&A, we’re chatting with Jonathan Harrop, Vice President of Global Marketing & Communications at AdColony, to discuss the industry-wide impact of the […]

November 9, 2021

Supply-Side Spotlight: GumGum

In this edition of our Supply-Side Spotlight series, we spend some time with GumGum, a contextual intelligence company which makes it possible for advertisers to discover […]

October 18, 2021

Supply-Side Spotlight: Colossus SSP

In this edition of our Supply-Side Spotlight series, we sit down with Colossus SSP, a minority-owned platform flying the flag for diversity in the programmatic space. […]

October 14, 2021

Bidtellect Saves 35% on Bidstream Processing Costs Using BidSwitch

New York, NY, Oct. 14, 2021 (GLOBE NEWSWIRE) — BidSwitch, a global provider of programmatic infrastructure and wholly-owned subsidiary of IPONWEB, has enabled demand-side platform (DSP) […]

Research studies

Fragmentation vs. Consolidation

Effects in the Programmatic Technology Ecosystem

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Demystifying Deal ID

The Future of Programmatic Trading

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Case studies

Media buyers want more direct paths to inventory – BidSwitch analysis

How PlaceIQ saved 26% on media spend

PlaceIQ was eager to explore a product that claimed to deliver significant cost savings in the midst of these ever changing auction dynamics.

Download case study

How SmartSwitch optimizes the bid traffic

Learn how BidSwithc helps partners by optimizing the bid traffic to reduce the volume of bid requests, without affecting bidder performance.SmartSwitch

Download case study

Case studies

How PlaceIQ saved 26% on media spend

PlaceIQ was eager to explore a product that claimed to deliver significant cost savings in the midst of these ever changing auction dynamics.

Download case study

How Criteo expanded inventory in emerging markets

With industry leading performance technology and global reach, Criteo was the ideal partner to connect with BidSwitch’s extensive global supply integration.

Download case study

How SmartSwitch optimizes the bid traffic

Learn how BidSwithc helps partners by optimizing the bid traffic to reduce the volume of bid requests, without affecting bidder performance.SmartSwitch

Download case study

April 2, 2020

Media buyers want more direct paths to inventory – BidSwitch analysis

Inaugural study investigates evolving programmatic advertising industry and buyer trends. London, 02 April, 2020: Advertisers and agencies want more direct ways to purchase premium inventory as […]